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Blog Tours - What Mattered and What Didn’t

Started by goodwordediting · 9 months ago

First, I need to give another disclaimer about data set. It is too small to draw a lot of conclusions. However, it is large enough to help me develop some future tests for measuring the power of blogs.
That said, here are the two variables that seemed to matter the most in predicting whether ... Continue reading »

6 comments

  • I'm waiting for the poem. (All this stuff is interesting, but I think I will just blog away like I always have.)
  • I was thinking. There may be a variable that's hard to account for... like the order that tourers read the posts.

    In other words, there may have been a cumulative effect, with tourers not clicking links until, say, the third blog they encountered.
  • That's an interesting thought, L.L.

    Do you think readers would have clicked on names of folks in the tour--or names of comments written by folks in the tour--before they would click on the link in the post itself?

    I'm thinking the first scenario is pretty unlikely. Clicking through the tour via comments seems plausible though.

    And I have no idea how we would track that. It would be very interesting, though. Track the buzz... Hmm...
  • Well, if the point was to be on tour (which the blog tour says it is), then people might be on a mission to click through the addresses. I know I did that.
  • I think LL has opened a window to a very interesting point. You are drawing conclusions about how a blog generates traffic and deriving associations with rankings.

    However, a blog tour is a unique setting which may account for how traffic gets routed to its intended destination (HighCalling). It'll be interesting if there is an "effect" based on the order of listing of blogs on the tour.
  • All very interesting thoughts, and I'm intrigued by the whole concept of "traffic flow" that LL and ESI bring up (as a commuter, I've always been fascinated by traffic patterns, what causes slow downs and congestion, etc. My husband used to tease me about how much I love to listen to the traffic report).

    Seems to me to track it, you'd have to have access to the same kind of data you have for Highcalling.org for each of the blog tour spots...and definitely a fresh new brain.

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